Stumbled across this Sunday newspaper article today about Virgin Sports - looks like the company launched by Richard Branson in 2015 is ready to increase its pace in the running and cycling events market.
Mass-participation fitness events have certainly become more popular over the past decade which was highlighted recently in our own area with The Great Run Company launching the Stirling Scottish Marathon event in 2017.
These events are a crucial way in raising money for charity so with Virgin's not-for-profit fundraising Virgin Money Givingyou can expect these two to be closely linked which in turn will hopefully increase the benefit for charities.
Mass-participation fitness events have certainly become more popular over the past decade which was highlighted recently in our own area with The Great Run Company launching the Stirling Scottish Marathon event in 2017.
These events are a crucial way in raising money for charity so with Virgin's not-for-profit fundraising Virgin Money Givingyou can expect these two to be closely linked which in turn will hopefully increase the benefit for charities.
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